Benny Fortier Affiliate Training
Friday, September 23, 2016
A CMO’s View: Siegel+Gale’s CMO on branding strategy during acquisitions & mergers
What's in a name? Siegel+Gale’s Margaret Molloy tells why branding is so important during major brand acquisitions, mergers and de-mergers.
from
http://marketingland.com/cmos-view-siegelgales-cmo-branding-strategy-acquisitions-mergers-192593
No comments:
Post a Comment
Newer Post
Older Post
Home
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment