Benny Fortier Affiliate Training
Tuesday, June 28, 2016
Predictive data & ABM: How to move from account lists to account contacts
Columnist Scott Vaughan says combining your predictive efforts with an ABM approach can help you identify optimal accounts and drive desired results.
from
http://marketingland.com/predictive-data-abm-move-account-lists-account-contacts-181446
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